01PROJECT

Estrid | Billboard CGI Film

Name: Estrid | Billboard CGI Film
Uploaded: 2026-07-08T05:38:42.124Z
Description: For Estrid, we turned an ordinary billboard into an unexpected illusion that puts the brand front and center in the cityscape. Combining real footage with digital craft, the scene is built to make viewers wonder whether it actually happened. The piece was edited vertically as a social-first FOOH film.

BRANDEstrid

SUMMARY

A CGI film for Estrid built on a bold billboard illusion that highlights the brand in an urban setting. A FOOH piece edited vertically for social media.

Brand: Estrid
Service type: CGI, FOOH
Year: 2026
Format: 9:16

02ABOUT THE PROJECT

For Estrid, we turned an ordinary billboard into an unexpected illusion that puts the brand front and center in the cityscape. Combining real footage with digital craft, the scene is built to make viewers wonder whether it actually happened. The piece was edited vertically as a social-first FOOH film.