← Projects

01PROJECT

BRANDHONOR

SUMMARY

A playful FOOH illusion for HONOR in Istanbul where a giant smartphone becomes a basketball hoop, linking tech with street culture.

Brand
HONOR
Service type
CGI, FOOH
Year
2026
Format
9:16

02ABOUT THE PROJECT

In the heart of Istanbul, a giant HONOR smartphone transforms into a basketball hoop. This playful FOOH illusion connects tech with street culture, injecting energy and surprise into the city — a bold moment designed for HONOR to travel across social feeds.

03SIMILAR WORK

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