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01PROJECT
BRANDHONOR
SUMMARY
A FOOH activation for HONOR: a giant smartphone veiled in red appears before Maiden's Tower, turning the landmark into a launch stage.
- Brand
- HONOR
- Service type
- CGI, FOOH
- Year
- 2026
- Format
- 9:16
02ABOUT THE PROJECT
In front of Istanbul's iconic Maiden's Tower, a giant HONOR smartphone appears partially veiled in a flowing red drape — the image of a dramatic product reveal. The FOOH activation blends technology with heritage, turning a landmark into a launch stage built for global attention.
03SIMILAR WORK
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