01PROJECT
Nutella — 3D Billboard CGI Film
BRANDNutella
SUMMARY
A CGI film for Nutella turning the brand into a city-scale spectacle through a bold 3D billboard illusion. The iconic product identity meets the giant-screen effect.
- Brand
- Nutella
- Service type
- CGI, FOOH
- Year
- 2026
- Format
- 9:16
02ABOUT THE PROJECT
In this CGI film for Nutella, the brand becomes a larger-than-life spectacle through a bold 3D billboard illusion. The giant-screen effect makes the product's iconic identity visible at city scale. The piece pairs the attention-grabbing power of the 3D billboard format with the brand's warm, familiar world.